Time is real. We experience its passing every day when we watch clocks tick, coffee brewing, and people growing old. But most physicists, from Newton to today's quantum theorists, have seen things differently.
Exploring the possibilities of experience design is like entering a virgin land where we do not really know anything about how things should be done, what people truly want, where there are no models, no trustable feedback from projects already done that could help measure any attempt, but in this approximate identity I found my practice.
An appealing feature of working as an experience designer is the imaginative rethinking of the relationship between fields of practice.